We Are All Designers Leadership by Design Almost everyone who knows me – my friends and family, work colleagues, favorite clients, even blog followers – has picked up on the exciting transformation going on at Freeman. Our commitment to being a design-driven company, under the inspired direction of Freeman’s Chief Design Officer Bruce Mau, has led to the development of what we […] Written by BPH August 18, 2016November 16, 2020
We Are All Designers How Design Thinking Will Transform the Events Industry [youtube https://www.youtube.com/watch?v=J7jyUYFtRq4&w=560&h=315] Our industry is on the verge of massive change. The idea that we can simply keep doing what we did, even three or four years ago, is just not plausible. We have the incredible opportunity, and the obligation, to innovate. At CEIR Predict, I was thrilled to moderate a conversation with Freeman’s […] Written by BPH November 19, 2015November 16, 2020
We Are All Designers Designing the Future of Freeman—and Our Industry As architect, designer, and inventor Buckminster Fuller famously said, “The best way to predict the future is to design it.” I couldn’t agree more. Face-to-face brand experiences remain the most powerful platform to create change. Through live events, our clients deliver their vision, launch groundbreaking new products, and attract new audiences. These are the moments […] Written by BPH November 9, 2015October 26, 2020