Lessons In Leadership Thoughts from the Zeitgeist Why We Need to Connect Thinking about Comic Con and Taylor Swift as a force for good. I’m not sure why the arrival of New York Comic Con at the Javits Center lifts my spirits every year, but it does. I think anything that brings people together in a playful way is worth celebrating. People crave connection. And while fan […] Written by BPH October 12, 2023October 12, 2023
Lessons In Leadership Thoughts from the Zeitgeist Captive or Captivated? It’s time to show eventgoers some love. Brand marketers all profess to love their customers, but like many star-crossed teenagers, they struggle to find the right words. That’s why they sift through data analytics, hoping to find a clear answer to the question, “what do my customers want?” They hire agencies that develop robust strategies […] Written by BPH July 6, 2023July 6, 2023
Lessons In Leadership Thoughts from the Zeitgeist How to Build Brand Trust Not brand new, but on brand. Although I am a shameless advocate for the value of live, in-person events, I don’t generally force comparisons with other marketing channels. Especially with broadcast media. That’s because it’s an apples-to-oranges comparison. Super Bowl ads reach something like 100 million viewers simultaneously and the best strike with the intensity […] Written by BPH March 30, 2023March 30, 2023
We Are All Designers Pain Points Point to Opportunity #23 Always Search for the Worst This is an ongoing series, based on conversations with Bruce Mau, to help people working in the brand-experience medium embrace and apply the 24 Design Principles. I believe that spending time with these interrelated, non-linear habits of thinking can help us realize better outcomes – at work, in our […] Written by BPH February 8, 2019May 6, 2021
We Are All Designers Quantity X Capability = Exponential Possibility #20 Design the Platform for The Power Double Double This is an ongoing series, based on conversations with Bruce Mau, to help people working in the brand-experience medium embrace and apply the 24 Design Principles. I believe that spending time with these interrelated, non-linear habits of thinking can help us realize better outcomes – at […] Written by BPH September 14, 2018May 6, 2021
Early Lessons in Leadership Getting Schooled on Serious Matters Early lessons in leadership – #2 Here’s another lesson in leadership… from when I was just a punk kid running housekeeping for a major hotel chain. One of the supervisors who worked for me came in to complain that a housekeeper I personally liked was acting out: not putting washcloths in the rooms and generally […] Written by BPH August 3, 2018October 23, 2020
