We Are All Designers Pain Points Point to Opportunity #23 Always Search for the Worst This is an ongoing series, based on conversations with Bruce Mau, to help people working in the brand-experience medium embrace and apply the 24 Design Principles. I believe that spending time with these interrelated, non-linear habits of thinking can help us realize better outcomes – at work, in our […] Written by BPH February 8, 2019May 6, 2021 Saving Bookmark this article Bookmarked