Live In The Time of Quarantine Getting Back on the Bike It’s what we do after we fall that matters. The other day, attached to an email from an old family friend, was a video — an old home movie shot on a spring day, probably on Super 8, with no audio. It shows a little boy on a big new bike. His mom gives him […] Written by BPH April 28, 2020October 23, 2020
Live In The Time of Quarantine If Content is King It deserves its own throne. As I’ve written before, I am excited about the opportunity to fully leverage the potential of live, virtual connection to expand the potential for live human engagement. I believe we are positioned to design some amazing hybrid (LIVE/virtual) events. And I applaud all those who have managed, without a lot […] Written by BPH April 25, 2020October 23, 2020
Live In The Time of Quarantine In a Dark Moment — A New Movement Accelerating economic recovery, together I think we are already seeing that the legacy of this pandemic will be the way people forced into isolation were determined to find safe ways to connect. Musicians offering free concerts from their living rooms, where fans comment in real time and request favorite songs. Teachers figuring out how to […] Written by BPH April 22, 2020November 2, 2021
Live In The Time of Quarantine Meeting People Where They Are Now Dealing with the destabilizing nature of the pandemic. Everyone I chat with is focused on what happens once we are clear of the pandemic. Those of us responsible for any kind of corporate marketing, and especially the medium of live events, will need to guard against an easy mistake. We can’t assume that the people […] Written by BPH April 18, 2020October 23, 2020
Live In The Time of Quarantine Building Core Strength Corporate viability helps customers today and tomorrow We’ve been talking to some really smart industry people, listening to the pandemic experts and closely following the economic forecasts. What we’ve concluded is that, while we should prepare for any number of recovery flight paths, we cannot plan on any one of them playing out as scripted. […] Written by BPH April 14, 2020May 6, 2021
Live In The Time of Quarantine Hoarding: It’s a Maslow Moment What empty shelves tell us about ourselves Much has been written about the hoarding phenomena that has accompanied the pandemic — I’m pretty sure there will be a vast catalog of memes when this is all done. Maybe someday, in retrospect, they will seem funny. Right now, it can be pretty disappointing to witness the […] Written by BPH April 11, 2020October 20, 2020